University Project
A bra is more susceptible to being replaced after a short period of time, due to the fact that it is worn every day. This leads to it becoming obsolete and having to be thrown away.

The Infinity Bra is a solution to this problem. It is a modular bra that can be disassembled and replaced through a closed-loop system. This prolongs the life of the bra, instead of it being thrown away or kept at the back of the wardrobe.

Logo Design | Imagery | Packaging | Web Design
Logo Design
Packaging Design
To ensure a fully circular system the bra would be delivered in a recycled cardboard box. The user can turn it inside out for any returns immediately or for any future returns.
Web Design

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